A program that prepares individuals to provide analytical [Description]s of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets.
| A major in Marketing Research is highly relevant for the following careers. National averages for wages in each career is provided. |
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Top 3
U.S.
Colleges with the
highest percentage
of
Marketing Research among the 2007-2008
graduating class.
| | Long Island University-Brooklyn Campus
Brooklyn, NY | 32
(5.5%) |  |  | |
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| | Carthage College
Kenosha, WI | 14
(3.2%) |  | | |
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| | Fashion Institute of Technology
New York, NY | 4
(0.3%) |  |  | |
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If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.
Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.