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Overview for Public Relations/Image Management

A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.

Careers for Public Relations/Image Management Majors

A major in Public Relations/Image Management is highly relevant for the following careers. National averages for wages in each career is provided.

Colleges Offering a Major in Public Relations/Image Management

Top 50 U.S. Colleges with the highest percentage of Public Relations/Image Management among the 2007-2008 graduating class.

AddInfoCollege Name Degrees Awarded/
Percentage
SelectivityTuition
Otterbein College
Westerville, OH
 43
(7.9%)
Less Selective$26,319 
Quinnipiac University
Hamden, CT
 95
(7.2%)
Highly Selective$30,900 
Chapman University
Orange, CA
 60
(6.5%)
Moderately Selective$34,700 
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Westminster College
New Wilmington, PA
 19
(6.2%)
Moderately Selective$27,000 
Loras College
Dubuque, IA
 19
(5.7%)
Less Selective$24,438 
York College Pennsylvania
York, PA
 53
(5.4%)
Moderately Selective$13,000 
Saint Ambrose University
Davenport, IA
 30
(5.1%)
Less Selective$21,610 
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University of Dayton
Dayton, OH
 80
(5.1%)
Less Selective$26,200 
Lee University
Cleveland, TN
 29
(5.0%)
Moderately Selective$11,314 
Suffolk University
Boston, MA
 52
(5.0%)
Less Selective$25,954 
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If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.

Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.