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Overview for Public Relations/Image Management

A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.

Careers for Public Relations/Image Management Majors

A major in Public Relations/Image Management is highly relevant for the following careers. National averages for wages in each career is provided.

Colleges Offering a Major in Public Relations/Image Management

Top 7 Illinois Colleges with the highest percentage of Public Relations/Image Management among the 2007-2008 graduating class.

AddInfoCollege Name Degrees Awarded/
Percentage
SelectivityTuition
Bradley University
Peoria, IL
 37
(3.1%)
Moderately Selective$22,814 
Monmouth College
Monmouth, IL
 8
(3.1%)
Less Selective$24,000 
Dominican University
River Forest, IL
 9
(2.7%)
Less Selective$23,800 
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Illinois State University
Normal, IL
 81
(1.9%)
Moderately Selective$16,444 
Greenville College
Greenville, IL
 4
(1.1%)
Less Selective$19,428 
Lewis University
Romeoville, IL
 9
(1.1%)
Less Selective$21,990 
Roosevelt University
Chicago, IL
 3
(0.3%)
Highly Selective$19,000 
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If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.

Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.