A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.
| A major in Marketing/Marketing Management, General is highly relevant for the following careers. National averages for wages in each career is provided. |
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Top 11
New Jersey
Colleges with the
highest percentage
of
Marketing/Marketing Management, General among the 2007-2008
graduating class.
| | Saint Peters College
Jersey City, NJ | 34
(7.4%) |  |  | |
|
| | Fairleigh Dickinson University-College at Florham
Madison, NJ | 35
(7.1%) | | | |
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| | Rider University
Lawrenceville, NJ | 46
(5.1%) |  | | |
| $20,000 Sweet-diggity-dawg Scholarship
Zinch is giving away several scholarships, including one $20,000 award!
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| | Rutgers University-Camden
Camden, NJ | 36
(4.0%) | |  | |
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| | Rutgers University-Newark
Newark, NJ | 46
(3.9%) | | | |
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| | Kean University
Union, NJ | 70
(3.7%) | |  | |
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| | Seton Hall University
South Orange, NJ | 35
(3.4%) | | | |
| $10,000 Scholarship from FreeMilitaryScholarships.com
Can be used for books, rent, tuition, and other activities
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| | Caldwell College
Caldwell, NJ | 7
(2.8%) | | | |
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| | Fairleigh Dickinson University-Metropolitan Campus
Teaneck, NJ | 12
(1.5%) | | | |
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| | Rutgers University-New Brunswick
New Brunswick, NJ | 57
(1.0%) | | | |
If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.
Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.