A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.
| A major in Marketing/Marketing Management, General is highly relevant for the following careers. National averages for wages in each career is provided. |
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Top 30
Ohio
Colleges with the
highest percentage
of
Marketing/Marketing Management, General among the 2007-2008
graduating class.
| | Wilberforce University
Wilberforce, OH | 95
(55.2%) |  |  | |
|
| | John Carroll University
Cleveland, OH | 60
(8.9%) |  |  | |
|
| | University of Toledo
Toledo, OH | 211
(8.5%) |  |  | |
| Online Degree Programs
Search through hundreds of online degree options to find a program that is right for you! We list degrees from accredited online programs and traditional colleges.
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| | Xavier University
Cincinnati, OH | 65
(7.0%) | | | |
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| | Franklin University
Columbus, OH | 81
(7.0%) | | | |
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| | Miami University-Oxford
Oxford, OH | 251
(6.9%) | | | |
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| | University of Dayton
Dayton, OH | 96
(6.1%) | | | |
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Can be used for books, rent, tuition, and other activities
|
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| | Urbana University
Urbana, OH | 12
(5.8%) | | | |
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| | University of Cincinnati-Main Campus
Cincinnati, OH | 200
(5.6%) | | | |
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| | Marietta College
Marietta, OH | 16
(5.2%) | | | |
If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.
Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.