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Overview for Advertising

A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills.

Careers for Advertising Majors

A major in Advertising is highly relevant for the following careers. National averages for wages in each career is provided.

Colleges Offering a Major in Advertising

Top 13 Texas Colleges with the highest percentage of Advertising among the 2007-2008 graduating class.

AddInfoCollege Name Degrees Awarded/
Percentage
SelectivityTuition
The Art Institute of Dallas
Dallas, TX
 9
(7.6%)
Highly Selective$24,561 
Texas Christian University
Fort Worth, TX
 103
(6.6%)
Moderately Selective$26,948 
Southern Methodist University
Dallas, TX
 74
(4.8%)
Highly Selective$31,200 
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 Northwood University
Cedar Hill, TX
 10
(3.9%)
 $17,544 
Texas Wesleyan University
Fort Worth, TX
 8
(3.0%)
Moderately Selective$16,730 
The University of Texas at Austin
Austin, TX
 254
(2.9%)
Highly Selective$27,760 
Texas State University-San Marcos
San Marcos, TX
 94
(1.9%)
Less Selective$12,520 
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Texas Tech University
Lubbock, TX
 89
(1.8%)
Less Selective$12,398 
The University of Texas at Arlington
Arlington, TX
 55
(1.4%)
Moderately Selective$14,524 
The University of Texas at El Paso
El Paso, TX
 26
(1.0%)
Less Selective$14,621 
1 2
If you have registered as a Student on College Toolkit, the tuition is in-state, if applicable. Otherwise, tuition values are for out-of-state students.

Degrees awarded represents the number of bachelor's degrees awarded among the 2007-2008 graduating class.