In today's market-based economies, how well a product or service is marketed can usually be correlated to its ultimate success. That's why marketing departments of corporations as well as the agencies that help them promote their products and services are demanding top positions be filled by qualified marketing professionals who have a comprehensive, modern understanding of the marketing mix and how best to use those resources in today's business environment.
 
U.S. Bureau of Labor Statistics expects the demand to remain strong for qualified managers in corporate marketing departments, advertising agencies, PR firms, sales departments and more.

AIU Online's Marketing MBA puts graduates on the fast track to advancing their executive careers in marketing. It features a dynamic, flexible curriculum that has been structured to adapt and keep current with emerging and changing marketing trends.

Courses are designed to provide students with the knowledge, skills and experience-based education necessary to seek managerial positions in marketing, marketing management, research and strategic planning. The degree combines the management background of an executive MBA with specialized training in marketing.